User Exit Surveys

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We have a client that would like us to provide an exit survey on their website. The goal of the survey is to gauge the general experience and satisfaction that the user acheived while visiting the site.

I’ve been searching for a best practice on how to present the survey on the site in order to maximize the number of participants but haven’t really found any good information. The two ideas we’ve had are:

  • “Big” text on the top of each page asking people to participate
  • Popup windows on home page exit (problem with blockers)

Does anybody have any other suggestions? If you’ve had any experience with this type of issue, I would really appreciate it if you could please leave your comment here!

Web Application Form Layout

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Luke Wroblewski has a series of good articles that explains the importance of consistant form design in web applications. In the articles you’ll find guidelines that will help you better position forms for whatever you need to do, though as Wroblewski says, you still have to verify through data analysis or user testing the combination of visual elements, content and layout that makes sense for you. This is an excellent discussion of some of the more theoretical aspects of forms and I actually found it enjoyable.

The articles can be found at: